Last update: 2025-10-14
Description
The offline conference PI LIVE Europe 2025 is scheduled for October 21–22, 2025, from 8:00 to 16:30 in London at 1 Old Billingsgate Walk, Riverside, 16 Lower Thames St.
The event is organized by Hello Partner.
Location
EC3R 6DX, 1 Old Billingsgate Walk Riverside, 16 Lower Thames St, London
EC3R 6DX, 1 Old Billingsgate Walk Riverside, 16 Lower Thames St, London
Schedule
Jumeirah Carlton Tower
18:30 - 23:45
Global Performance Marketing Awards
Old Billingsgate
08:00 - 09:20
Doors Open
Thames Terrace
08:05 - 10:00
Breakfast
11:00 - 15:00
Lunch Served by KERB
17:00 - 19:00
Sundowner Drinks on the Thames Terrace
Pyramid Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
The Evolution of Creator Commerce
10:20 - 10:50
Who Owns the Truth? Fixing Tracking and Attribution for the Next Era of Affiliate
11:10 - 11:40
From Click to Cash: How to Get Affiliates Paid Without the Pain
12:00 - 12:30
Lets Vibe Code an App Together
14:00 - 14:30
From Hype to LTV: The Growth Partnerships of The Future
14:50 - 15:20
Performance Needs Personality: Why Creative Customisation Drives Real Results
15:30 - 15:40
The 1-Min Clarity Boost
15:40 - 16:10
The State of UK Affiliate Marketing – What the Industry Thinks
16:30 - 17:00
Destination 2026: Cracking the Code of Gen Z Travel Habits
Main Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
The Power of Being Different: What Co-op’s Strategy Can Teach Any Brand
10:20 - 10:50
Let’s Get Sh*t Done with Awin
11:10 - 11:40
How Social Commerce Rewrites the Customer Funnel From Scroll to Sales
11:50 - 12:00
Confidence Reset: Calm Under Pressure
12:00 - 12:30
KEYNOTE: Why Are We So Normal?
14:00 - 14:30
Social Commerce: Everyone’s Talking, Nobody’s Ready
14:50 - 15:20
The GenAI Opportunity: Thriving in the New Reality of Affiliation
15:40 - 16:10
Card-Linked Offers: Promise- Proof- or Problem?
16:30 - 17:00
The Big Fat PI LIVE Quiz
Well Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
Demand Gen Revenue: The North Star Your Program Needs
10:20 - 10:50
The Alternative Affiliate Programme
11:00 - 11:10
The 1-Min Reset: Calm for Clarity
11:10 - 11:40
BEER52: Using Partnerships and Affiliates to Sell 100,000,000 Beers
12:00 - 12:30
Your Unfair Advantage in Google Shopping: Inside adstrong's Affiliate CSS Playbook
14:00 - 14:30
How To Delight Your CMO: Skimlinks, Transparency, and Showing The Customer Journey
14:50 - 15:20
How ASICS Tripled Content Investments Through Smarter Media Measurement
15:40 - 16:10
Data-Driven Decisions: How Brands Are Navigating the New Consumer
16:30 - 17:00
Clicks, Conversion & Chaos. Career Highlights and Lessons From the Past 15 Years
The Walrus and Carpenter Pub
12:45 - 13:30
The Retailer Social
13:45 - 15:00
Workshop: The AI Commerce Sandbox
15:15 - 16:15
From Post to Purchase: Build Your Own Creator Storefront
16:15 - 17:00
Cardlytics Mixer
16:30 - 17:15
Affiliate X Influencer Mixer
impact.com Prosecco Lounge
15:30 - 16:30
Happy Hour @ impact.com Prosecco Lounge
Tradedoubler Vault Bar
14:35 - 15:20
Everflow Mixer: Moving Beyond the Click to Prove Affiliate Value in the C-Suite
16:15 - 17:00
Cardlytics Mixer
16:30 - 17:00
The Big Fat PI LIVE Quiz
Hosted Dinners
19:00 - 21:30
adMarketplace Hosted Dinner
19:00 - 21:30
AdRoll Hosted Dinner
BrewDog Waterloo
20:00 - 01:00
Untapped @BrewDog – Official PI LIVE Party
21:00 - 23:30
Untapped @BrewDog – Bowling Tournament
21:30 - 22:30
Untapped Quiz @ Official PI LIVE Party
Old Billingsgate
08:00 - 09:20
Doors Open
Thames Terrace
08:05 - 10:00
Breakfast
11:00 - 15:00
Lunch Served by KERB
Well Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
Partner Mode, Activated: Building an Affiliate Program From Scratch
10:20 - 10:50
The Great Reset: What’s Next for Partnerships?
11:10 - 11:40
BetMGM's Programmatic Power Play
12:00 - 12:30
Top 10 Lessons for Building a Marketing Growth Engine
14:00 - 14:30
Profit with Purpose: The New Era of Responsible Performance Marketing
14:50 - 15:20
Publisher Show Offs
Pyramid Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
Fifty Shades of Risk, Inside Affiliate’s Grey Zones
10:20 - 10:50
Programmatic Power Plays: Noise-Cutting Tactics for High ROI Digital Advertising
11:10 - 11:40
What Data From 30M Shoppers Tells Us About Consumer Behaviour: Insights From the UK’s Largest Shopping Community
12:00 - 12:30
The Playbook to Unlocking Growth via the Full Funnel
14:00 - 14:30
AI Said What? Reclaiming Strategic Thinking in an Automated Ad World
14:50 - 15:20
Creators as CEOs: Turning Content into a Sustainable Business
15:40 - 16:10
What I Wish I Knew Before Scaling an Affiliate & Influencer Programme
Main Stage
09:20 - 09:30
Chairs Welcome & Opening Comments
09:30 - 10:00
From CAC to Co-Brands: Partner Marketing That Delivers
10:20 - 10:50
Don’t Go! Redefining Affiliate’s Role in Retention
11:10 - 11:40
Beyond Discounts: Unlocking Deeper Member Engagement and Commercial Value
12:00 - 12:30
The Reverse Affiliate: How Brands Are Becoming the Publishers
14:00 - 14:30
The New Discovery Wars: AI, SEO & the Future of Affiliate Visibility
14:50 - 15:20
Everything, Everywhere, All at Once – How Agencies are Managing Affiliate Chaos in 2025
15:40 - 16:10
Sustainability: Opportunity or Problem for Digital & Travel Industries?
The Walrus and Carpenter Pub
13:15 - 14:30
Workshop: The Retail Media Lab
14:30 - 15:15
Retail Media Mixer
15:30 - 16:15
INVITE ONLY: Hero100 'Winners Circle' Mixer
VIP Club
14:15 - 15:15
VIP Espresso Martini Hour
impact.com Prosecco Lounge
14:30 - 15:15
impact.com Mixer
Tradedoubler Vault Bar
15:00 - 16:00
Happy Hour @ Tradedoubler Vault Bar
Organizer
Date
21.10.2025 08:00 – 22.10.2025 16:30
Starts at 08:00
Ticket cost
- For all retailers and consumer brands
- For all affiliates, publishers, and content creators
- For all agencies
- For technology companies, SaaS, networks, vendors, and others
- Industry Pass + VIP Upgrade
- Access to VIP events and dinner at the Global Performance Marketing Awards
- Lunch at London's KERB food trucks
- Access to VIP lounge
- Free drinks and snacks in the VIP lounge
- Dedicated private workspaces only for VIPs
- Access to exclusive VIP meeting space
- 3 drink vouchers for use at any bar
- Priority access to party registration
- Reserved seating at main sessions
- Priority service (coffee without waiting)
- Exclusive VIP gift
Last update: 2025-10-14